Question / Discussion Blogging Wins

Jon

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I've had some great SEO wins recently.

Since June I've been plugging away writing some great long-form content and then building backlinks for it and it's really starting to pay off as we enter into the 'busy season' for sites like mine.

On the downside, this has meant that I am hitting a fair number of resource limits on my current hosting plan and so in the next few days my sites (including this one) will be off to pastures new away from my current hosting platform.

The prices out there ain't so pretty anymore when it comes to hosting with quite a few of them now charging for things like 'email' as an addon!!
 

The Reverend

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I've had some great SEO wins recently.

Since June I've been plugging away writing some great long-form content and then building backlinks for it and it's really starting to pay off as we enter into the 'busy season' for sites like mine.

On the downside, this has meant that I am hitting a fair number of resource limits on my current hosting plan and so in the next few days my sites (including this one) will be off to pastures new away from my current hosting platform.

The prices out there ain't so pretty anymore when it comes to hosting with quite a few of them now charging for things like 'email' as an addon!!

I heard someone paying £150 a month for hosting fees for their 'blog'. Now I get 1m+ pageviews a year but I'm still on a standard £50 a year deal...I can't work out what volume of page hits they must be getting needing to pay £2k a year just to host their website (I guess they also get a 'premium' support but how much?????)
 

Jon

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I heard someone paying £150 a month for hosting fees for their 'blog'. Now I get 1m+ pageviews a year but I'm still on a standard £50 a year deal...I can't work out what volume of page hits they must be getting needing to pay £2k a year just to host their website (I guess they also get a 'premium' support but how much?????)
So my issues have been 2 fold

Resources (as in I run out of bandwidth / physical memory) - which then results in error messages appearing / slowdown in sites

My requirement for a Reseller Account - With reseller accounts, you can create up to 100 websites and each sit in their own little section seperate from each other

So if you package was 100Gig Storage space, 2GB Physical Memory, Unlimited Bandwidth

You would get that for each of your sites. The advantage is that if one of your sites in super busy and draining resources it has no impact on the others. Likewise, if god forbid your site got hacked with malware it can't spread to one of your other sites as they are totally separate.

The main advantage of this is that you can just create new websites on the fly with a few clicks. Buy the domain, setup another cpanel package and away you go!

What I don't want to get into is having to use multiple hosting companies and having a cloud-hosted account here to hold 2 sites, another cloud hosting account at GoDaddy for another 3, Another one at TSOHost etc.. All with different packages as well
 

The Reverend

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More 'wins' for me. Some general content going up - in the vein of the 'headphones' blog post which gets me 10 page-views a day-ish.

I only need another 100 blog posts like that and I'm laughing all the way to Mediavine.

This time next year, Rodders, we'll be millionairres!

:
giphy.gif
 

Jon

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More 'wins' for me. Some general content going up - in the vein of the 'headphones' blog post which gets me 10 page-views a day-ish.

I only need another 100 blog posts like that and I'm laughing all the way to Mediavine.

This time next year, Rodders, we'll be millionairres!

:
giphy.gif
keyword centric content is your future!

Look at your competitors, what keywords are they ranking well for? Go after those!
 

The Reverend

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keyword centric content is your future!

Look at your competitors, what keywords are they ranking well for? Go after those!
Competitors?

You've not been retaining your #BossBabe credentials.

We are all sisters in this together!

:D
 

katykicker

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Competitors?

You've not been retaining your #BossBabe credentials.

We are all sisters in this together!

:D
I'm about the only person who seems to think this. Lately, I've lost some keywords to people I can tell are targeting me specifically (as I have a random mix of top posts) and I think it's time to stop giving a shit and start writing up whatever I want whether a 'friend' ranks for it or not lol
 

Jon

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I'm about the only person who seems to think this. Lately, I've lost some keywords to people I can tell are targeting me specifically (as I have a random mix of top posts) and I think it's time to stop giving a shit and start writing up whatever I want whether a 'friend' ranks for it or not lol
UK Mystery shopping UK in the UK
 
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The Reverend

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I'm about the only person who seems to think this. Lately, I've lost some keywords to people I can tell are targeting me specifically (as I have a random mix of top posts) and I think it's time to stop giving a shit and start writing up whatever I want whether a 'friend' ranks for it or not lol

I do no keyword analysis and as such, don't "target" anything.

I write blog posts about things.

I've got a blog post coming up about a busted cable. Because my life is so 'rock and roll'!

:D

Title : How to replace a cable or repair a cable or buy a new cable in the uk shopping and where to get one
 
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katykicker

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@The Reverend until a few months I was the same. Then I updated one old post, did some keyword research, and it gets 100s of extra hits now a month, for about 10 minutes of work.

I don't do research on other bloggers, but I can tell they do on me. because I never bothered with SEO/keyword research before I just wrote what I fancied, and titled what I thought people would search for. This means I have a random mix of 'popular' posts and so when someone suddenly writes about 3 or 4 of them within a week or two it's clear what they're doing. But let them crack on, I keep doing my thing and writing what I want and enjoying it.
 
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David Says...

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I do no keyword analysis and as such, don't "target" anything.

SEO, keywords, and marketing aren't dirty things ;-) It's simply trying to meet people's needs (and making a bit on the side).

You can still write about the stuff you want but tweak it in such a way that benefits both the visitor and you.

I've got a blog post coming up about a busted cable

Sounds like a potential money spinner, especially if you give it a personal touch. Taking a strategic approach to this:
  • Goal:
    You could have some affiliate links for wire strippers and crimpers, or for replacement cables. Generating £££ from this would be your goal for the post.

  • Market research:
    Who is your target audience? Is it sizeable? What kind of words would likely connect with them - and what words would they use when researching?

  • Implementation:
    Write your post, then think about how you might tailor it for how you can best help people solve their problem. Use keywords in your heading, meta description, page title. Be as specific enough to be to be convincing, but broad enough not to appear too niche.

    Use a clear CTA ("call to action" - or suggestion as to what the visitor might do next after reading your post. This could be a written instruction, a button, or an in-text link, or something more obnoxious. Get the visitor's attention, but don't annoy them.

  • Longer term - could you reuse the content? For example, what type of cable is it? If it's a coax cable, then could you create a similar post about repairing an RJ45? And an RJ11? How about repairing a headphone cable? Each has different 'long-tail' (or niche) keywords which catch just a few more visitors each time, but all add up.

    Creating clusters of similarly themed content on your site can help build you up as an authority on the subject, which in turn helps with SEO.

Have some keywords on me:

Keywords Queries per month CPCPPC Competition
twisted pair cable
880​
2.4​
28​
garage door cables repair
140​
1.77233​
100​
repairing garage door cable
140​
1.78313​
100​
twisted pair cable definition
140​
0​
1​
how to garage door repair cable
140​
1.78313​
100​
garage door cable repairs
140​
1.78313​
100​
repair cable on garage door
140​
1.71242​
100​
repair lawn mower cable
110​
0.182593​
100​
repair window regulator cable
90​
0.389565​
100​
lawn mower cable repair kit
90​
0.387932​
100​
cable shielded twisted pair
90​
2.56524​
100​
cable tv repair
90​
0​
32​
twisted pair cables
90​
0.75​
40​
clutch cable repair
90​
1.23​
100​
repair headphones cable
90​
0.483267​
100​
window regulator cable repair
90​
2.04312​
100​
battery cable connectors repair
90​
0​
100​
twisted pair cabling
90​
0.9​
21​
utp cable pairs
90​
0​
0​
repair cat5 cable
90​
0​
83​
clutch cable repair cost
90​
1.01​
42​
clutch cable end repair
90​
0​
0​
motorcycle cable repair
90​
0.3​
89​
cost to repair garage door cable
90​
7.31​
89​
how to repair garage door cable
90​
0.99​
63​

(Obviously I cast a broad net here, so may not be all that relevant to you, but should hopefully give you an idea of what keyword research can do. CPC is 'cost per click' and an indicator for how profitable a keyword might be. PPC competition is an indicator for how many companies are bidding against each other to get their ads shown in Google.)
 
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Jon

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@David Says... is spot on about using call to action buttons

Since i've started using them in blog posts they've had great results. The user is already engaged at the point of seeing them and it just gives them an extra nudge to click compared to just hyperlinking a word in a paragraph!
 
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The Reverend

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SEO, keywords, and marketing aren't dirty things ;-) It's simply trying to meet people's needs (and making a bit on the side).

You can still write about the stuff you want but tweak it in such a way that benefits both the visitor and you.



Sounds like a potential money spinner, especially if you give it a personal touch. Taking a strategic approach to this:
  • Goal:
    You could have some affiliate links for wire strippers and crimpers, or for replacement cables. Generating £££ from this would be your goal for the post.

  • Market research:
    Who is your target audience? Is it sizeable? What kind of words would likely connect with them - and what words would they use when researching?

  • Implementation:
    Write your post, then think about how you might tailor it for how you can best help people solve their problem. Use keywords in your heading, meta description, page title. Be as specific enough to be to be convincing, but broad enough not to appear too niche.

    Use a clear CTA ("call to action" - or suggestion as to what the visitor might do next after reading your post. This could be a written instruction, a button, or an in-text link, or something more obnoxious. Get the visitor's attention, but don't annoy them.

  • Longer term - could you reuse the content? For example, what type of cable is it? If it's a coax cable, then could you create a similar post about repairing an RJ45? And an RJ11? How about repairing a headphone cable? Each has different 'long-tail' (or niche) keywords which catch just a few more visitors each time, but all add up.

    Creating clusters of similarly themed content on your site can help build you up as an authority on the subject, which in turn helps with SEO.

Have some keywords on me:

Keywords Queries per monthCPCPPC Competition
twisted pair cable
880​
2.4​
28​
garage door cables repair
140​
1.77233​
100​
repairing garage door cable
140​
1.78313​
100​
twisted pair cable definition
140​
0​
1​
how to garage door repair cable
140​
1.78313​
100​
garage door cable repairs
140​
1.78313​
100​
repair cable on garage door
140​
1.71242​
100​
repair lawn mower cable
110​
0.182593​
100​
repair window regulator cable
90​
0.389565​
100​
lawn mower cable repair kit
90​
0.387932​
100​
cable shielded twisted pair
90​
2.56524​
100​
cable tv repair
90​
0​
32​
twisted pair cables
90​
0.75​
40​
clutch cable repair
90​
1.23​
100​
repair headphones cable
90​
0.483267​
100​
window regulator cable repair
90​
2.04312​
100​
battery cable connectors repair
90​
0​
100​
twisted pair cabling
90​
0.9​
21​
utp cable pairs
90​
0​
0​
repair cat5 cable
90​
0​
83​
clutch cable repair cost
90​
1.01​
42​
clutch cable end repair
90​
0​
0​
motorcycle cable repair
90​
0.3​
89​
cost to repair garage door cable
90​
7.31​
89​
how to repair garage door cable
90​
0.99​
63​
(Obviously I cast a broad net here, so may not be all that relevant to you, but should hopefully give you an idea of what keyword research can do. CPC is 'cost per click' and an indicator for how profitable a keyword might be. PPC competition is an indicator for how many companies are bidding against each other to get their ads shown in Google.)
ok! ok! ok!

2020 will be the properly doing some of this stuff.

Just for my understanding, for example, I'd want to put 'twisted pair cable' in the blog post a couple of times and hope I get that 880 a month on my blog. Or should I be doing something else? Do I want a high CPC and low PPC? What have you used to get that data you've shared?
 

Jon

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ok! ok! ok!

2020 will be the properly doing some of this stuff.

Just for my understanding, for example, I'd want to put 'twisted pair cable' in the blog post a couple of times and hope I get that 880 a month on my blog. Or should I be doing something else? Do I want a high CPC and low PPC? What have you used to get that data you've shared?

If you were going to write a blog post to focus on the keyword 'twisted pair cable' you would want to also include these terms within the post

One WordTwo WordsThree Words
pairtwisted pairtwisted pair cable
cablepair cabletwisted pair cables
twistedunshielded twistedunshielded twisted pair
datapair cablesshielded twisted pair
cablesshielded twistedtwisted pair cabling
wirepair cabling
usedtwisted together
wirescoaxial cable
parttwisted pairs
commoncommonly used
networkscopper wires
business
telephone
network
 

Jon

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but that keyword has FAR to much competition anyway, just look at the DAs on the top 10!

lcOvfHy.png


You are much better off going for a keyword with a lot less competition

If you are just 'writing stories' as they say rather than going after high volume, low competition keywords then you will never get the traffic you want apart from a few fluke times
 

Jon

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9WAbwVo.png


the greener the better / easier to rank for / less competition
 

rninja

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are there any free keyword tools to research area? I need to look in to this too, wouldn't know where to start - even though I rank highly for certain matched betting terms.
 

Jon

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are there any free keyword tools to research area? I need to look in to this too, wouldn't know where to start - even though I rank highly for certain matched betting terms.
Ubersuggest is free but doesn’t give you the quality of information that keysearch does which is only about £10 a month

 

The Reverend

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but that keyword has FAR to much competition anyway, just look at the DAs on the top 10!

lcOvfHy.png


You are much better off going for a keyword with a lot less competition

If you are just 'writing stories' as they say rather than going after high volume, low competition keywords then you will never get the traffic you want apart from a few fluke times
I'm not planning to use Twisted cables as that isn't relevent to the post.

But I am interested in the science behind some of this so will be looking into it.
 

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