I understand what you're saying - you don't like the concept and you would most likely disagree with court decisions that have gone in its favour. And you're absolutely entitled to that opinion. In most cases I probably wouldn't disagree with you either. However, there are times when I'm at ease with the concept. Eg: company advertises job, two people apply, both equally qualified, but company has no male workers. To address this imbalance, the man would get the job. Now, of course, that's a different situation to the one Jon raised regarding Mumpower and as I initially said, I don't think he's wrong. I do think Parentpower would work just as well. Or indeed Massivelytalentedfolkwithorwithoutchildrenpower. Catchy.
Yeah, there are obvious exceptions - like with focus groups. If they want a variety of opinions, and they've got loads of females to choose from, it makes sense that they'd prefer to ask a few more males when given the opportunity.
Parent Power sounds much better, and makes more sense really!