Help or Advice Best methods to blogging

[cashgrabber]

I have been in the online game for a while, mainly creating content for other businesses and link building. If you're looking for ways to improve your blog content and (slowly) rank up on search engines. Here are my top 5 quick and slow wins!


Quick wins.
1. Ensure your domain has an SSL certificate.

This is normally $60 per year but you can get one installed free by using a WordPress plugin.

2. Don't copy content.

Search engines will punish your domain for doing so. I've you're struggling to create new content, I find searching on Youtube for related material very useful.

3. Cross-linking existing articles.

If you're writing content on

4. Track your links!

Using a simple bit ly or google shorterner link and seeing the number of clicks will help you understand which related articles users are finding useful, then double down on that specific content.

5. Google trends and word association

Use Google Trends and enter the keywords you're creating content, it will show you the level of interest by country and time to see where it's best to create content around. Even a simple search just on google will bring in results at the very bottom of the search saying something like "people also searched for" ---> All the related searches, create content for them and again cross-link!


Slow wins

1. Offer an affiliate program. This will incentivize other related sites to create original content and backlink to your site. When search engines detect good traffic and your converting them, Google will reward your site in the rankings!

2. Outsourcing blog content creators.

I find employees from fiverr a good way to get original and cheap content created!

3. Start a Youtube channel.

Then embed these videos onto the blog page itself.

4. Technical SEO + Site mapping

Bit trickier I wont go into it much but look into it!

5. Cross-platform sharing

Created a cool article? Use a free plugin such as "share this" and encourage the content to be shared across strong domains such as

Facebook
Reddit
Twitter
Pinterest
Instagram

The more people your content reaches, the better exposure and site revisit in the future!

I really hope this helps newbies get started.

 

[The Reverend]

Quick wins -

1 - Are you sure there is a Wordpress plugin for SSL?
4 - use Google Analytics for your internal stuff.

Slow Wins -

1 - Affiliate program? Are you sure?
2 - Is it good content though?
3 - You missed the 'film a video, edit a video, upload a video' bit of this task.
4 - eh?
5 - Make content revelvent and share it in relevant places, surely?

Your SlowWin 1 really feels contra to how I feel backlinks/referrals should be. But I'm not a big player so who knows.

 

[Jon]

Yeah there isn’t a wordless plug-in for ssl - I guess they meant to say use letsencrypt off cPanel

 

[The Reverend]

Yeah there isn’t a wordless plug-in for ssl - I guess they meant to say use letsencrypt off cPanel

Not everyone has cPanels.

Its a very strange set of things. Some of it is useful but others not so much so.

Alarm bells rings at

"mainly creating content for other businesses and link building."

So this is the person that writes to me promising me great FREE content for my website everyday.

 

[cashgrabber]

You can add c panels pretty easy actually. And another thing I would use (I guess that's me being a word press fan) is a plugin called AMP - it's a way to preload all mobile response pages much faster. I managed to drop page loading from 11 to 3 seconds.

Removing unwanted scripts help too. I used to use tracking tools like heat mapping but once your site is set up and you've learnt from it, there's no need to keep that going.
Hopefully these tips help newbies.

 

[cashgrabber]

Quick wins -

1 - Are you sure there is a Wordpress plugin for SSL?
4 - use Google Analytics for your internal stuff.

Slow Wins -

1 - Affiliate program? Are you sure?
2 - Is it good content though?
3 - You missed the 'film a video, edit a video, upload a video' bit of this task.
4 - eh?
5 - Make content revelvent and share it in relevant places, surely?

Your SlowWin 1 really feels contra to how I feel backlinks/referrals should be. But I'm not a big player so who knows.

I'm SO sorry I can't figure out how to edit my post Any help?

 

[David Says...]

All things to rightly consider, but as @The Reverend and @Jon suggest you're a bit off with most of these. I wouldn't suggest that anyone follows your suggestions as they are.

1. Ensure your domain has an SSL certificate. This is normally $60 per year but you can get one installed free by using a WordPress plugin.

SSL certificates are installed on the server, outside of any applications such as WordPress. There are plugins which help migrate a WordPress site to a site which has recently had an SSL certificate installed (e.g. rewriting 'http' URLs in the database to 'https', changing the site URL and adding server redirects).

2. Don't copy content. Search engines will punish your domain for doing so. I've you're struggling to create new content, I find searching on Youtube for related material very useful.

Not strictly true. Search engines don't penalise for duplicate content - when they encounter duplicate content they will return just one. They certainly don't penalise on the domain level - otherwise all the local newspaper sites which recycle the same stories wouldn't come up as high as they do.

4. Track your links! Using a simple bit ly or google shorterner link and seeing the number of clicks will help you understand which related articles users are finding useful, then double down on that specific content.

As @The Reverend points out you can track outgoing links and in-site navigation in a more sophisticated way using Google Analytics (or similar tools). The idea of tracking popular content is sound.

1. Offer an affiliate program. This will incentivize other related sites to create original content and backlink to your site. When search engines detect good traffic and your converting them, Google will reward your site in the rankings!

An affiliate programme specifically for a blog would be highly unusual:

• What are affiliates going to gain a commission on? Most bloggers seek to gain affiliate revenue, not pay it out
• If you have a product or service (ebook, course, whatever) then an affiliate programme might make sense. But directing prospective customers to your blog rather than sales pages makes no sense.
• Search engines can't see when an affiliate link is clicked, or when the traffic converts. You can track this in Google Analytics, but using Analytics does not affect your search positions.
• Links from affiliate networks such as Awin tend to be 'cloaked' so you cannot derive any 'link juice' benefit from them
• Affiliate programmes are a form of advertising. Affiliate links are therefore 'paid links' - Google will likely disavow them even if the affiliate uses a 'nofollow' attribute. Buying links is bad form for SEO.

2. Outsourcing blog content creators. I find employees from fiverr a good way to get original and cheap content created!

If you can guarantee the right style, quality and tone of voice then outsourcing content can be worthwhile.

Fiverr isn't the first place that I'd think of looking.

4. Technical SEO + Site mapping. Bit trickier I wont go into it much but look into it!

A quick win, really: RankMath or Yoast will cover much of the technical SEO which an average blogger might need.

Page rank sculpting hasn't worked for many years now, if that's what you meant by site mapping. A good category and cross-link structure can be beneficial in grouping content together and

5. Cross-platform sharing Created a cool article? Use a free plugin such as "share this" and encourage the content to be shared across strong domains .... The more people your content reaches, the better exposure and site revisit in the future!

Doesn't this contradict your first point? Sharing content across platforms means that there is duplicate content. Encouraging people to promote your posts on different platforms is a good thing to do, however.

The suggestion that a wide reach improves revisit rates is a non-sequitur. Visitor experience, trust and getting into the 'feeds' of visitors - email, social, web notifications or RSS if you're old-skool - will drive repeat visits.

 

[The Reverend]

I'm SO sorry I can't figure out how to edit my post Any help?

You should see an 'edit' button under your post - click that.

 

[MoneySavingGirl]

I agree with The Reverend that some of these tips are not as per 20:80 rule ;-) Go figure anyway