I'm still looking into this l, my partner is a Web designer so I'm not really worried about the creation part of making a site, I think advantages are not having to pay those ridiculous ebay fees that I've seen when I've sold a few things in the past, I don't know, I'm sure this is just something that I will plan and never see through!I've seen LOADS of people use the likes of Woocommerce or Shopify (which seems to be simpler to set up!) to flog their stock.
SEO is of course a very important factor when it comes to the listings but i seems like it can really pay off.
Is there a financial advantage to you doing things this way over say flogging on Amazon / eBay